Meet the team
we're sarah & scott - a couple duo based in norfolk, uk.
Although we design your brand and website, we provide so much more. Let’s figure out how you want to show up in the world, and reconnect with why you got started in the first place. We want to help you go from discouraged, confused, frustrated and struggling to confident, badass, soul-on-fire-THRIVING. Our unique approach will give you so much more than just design, we'll give you confidence, clarity, inspiration and motivation. And we’re here to cheer you on every step of the way.
We believe that running a business isn't just 'hitting six figures' and 'booking out' and 'one size fits all'. Success is different to all of us and to us it's quality time together as a family and the freedom to adventure. Everything else that comes with a successful business is just a massive bonus to us! As long as we have enough to live, we see our lives as a total success. A life we don’t need a vacation from! No matter how much our business grows or where it takes us, this is always at the heart of everything we do. We measure our success by the growth of our freedom. And we want the same for you!
We got engaged!
We’re not here to help you clickbait people into working with you, preach about the newest marketing trend, nor to build a brand that has nothing in common with your true self. We’re here to help you align with who you truly are, to dig deep down to the core of your being, so your growth can be authentic, real and long lasting.
We brought a house!
"Joy comes to us in ordinary moments. We risk missing out when we get too busy chasing down the extraordinary."
— Brené Brown
Our most successful moments
Things that are non negotiable in not just our business but in life too.
When i started Kern & Ink over 4 years ago, I always felt kinda… stuck within my business. I always questioned what I “should” be doing, how my brand “should” show up, and who I “should” serve. I was so busy trying to be like every other business in the industry, that I forgot to be like myself. One day, I decided to completely change everything - My process, my approach, my mindset; I started thinking less about what I SHOULD be doing as a business owner and started thinking more about what feels true to me. Ever since I took on this approach to my business, I’ve seen so much more growth. I've been booked out, had people saving up to work with me and even having clients I can honestly call my friends.
This all happened because my brand up-haul was personality focused. Clients see themselves within our brand. Not only is design now my full-time job, but my fiancé has quit his job to join the team! I went from a broke, “unemployable”, college dropout (TWICE), single mum, to a successful full-time business owner working with a family team being supported on this income alone. I created this freedom not only for myself but for my family too, and I REALLY want to help you get the same; a brand but more importantly, a life you’ll fall in love with.
A broke college dropout (twice) & a single mum at 19 to a thriving business owner.
reading books
museums & galleries
collecting bugs
buying make-up
wearing docs
being in nature
playing rpgs
Sarah's favourites
meet sarah - lead designer / co-owner / founder
Hey, I’m Scott. I’m the first and most recent member to join the Kern & Ink team. My story might seem familiar to some of you… I left school and took on an apprenticeship to work in a job that I didn’t love for 10 years. Flipping between day and night shifts had a huge strain on not just my physical health, but on my mental well-being too. I started getting so tired of having to plan my life around getting enough sleep, just to pay the bills! It just wasn’t cutting it anymore. That’s where Kern & Ink came in…
I decided to take the leap into working with Sarah on growing the business further, and it was the best decision I've made! I’m the organised one in the relationship (Sarah is the chaotic creative) and you’ve got to have a bit of both to make it work. It just made sense that I'd be the one to jump in and help to give clients an incredible experience from start to finish by making sure their projects stay on track and everything runs smoothly. I’m so excited to be a part of your journey and create the brand you’ve always dreamed of.
12-hour shift work and running on empty to self-made schedule and freedom
dark comedies
playing golf
eating at fiveguys
drinking powerade
wearing vans
following football
playing FPS games
Scott's favourites
meet scott - project manager / co-owner
Sarah has 3, while Scott has 2 full arm sleeves, a full neck piece, one on each finger & one on his leg (two of which are drawn by Sarah.)
We believe your personality and who you are as a business owner are just as important as any aspect of brand strategy. We believe that when you put your personality forward, you attract your dream audience, just by putting your authentic self out there. You’ll find clients who are obsessed with your brand and everything about it because they see themselves within it.
